Reclaim: One for the planet

You don’t need an earth shattering idea to change the world. Even a spoon can make a difference. Really? Well read on…..

Empirical data suggests that more than 95 billion disposable utensils are thrown away by just Americans only every year. This plastic takes decades to get recycled. With this in mind germinated the idea of compostable utensils made of organic material.

‘Reclaim’ as it is aptly named by TheAgence, is a compostable cutlery created from sorghum. The marketing strategy and creative lead by TheAgence found this tiny product ready acceptance in the US and other leading nations and is already on its way to glory. Maybe a silent revolution has already started brewing somewhere in the world. But don’t we all need to put in a little bit to reclaim our planet which we have started to loose in ways more than one. This idea still needs bigger support than just a pat on the back.

Write to jitendra at jiten@theagence.com to learn what can be done further with this idea. Send an email today for the planet.

Eat your food and the spoon and bowl and everything. How interesting!

Yes, simply put, no waste yet more health. Created from sorghum this idea has immense potential and makes absolute sense in a fast but clueless world. It has the capability to get adapted worldwide and has already charted its course. Sometimes you are simply proud of what you have done and what lies ahead.

  • http://i2.wp.com/theagence.com/wp-content/uploads/2011/08/06-e1312219599893.jpg
  • http://i2.wp.com/theagence.com/wp-content/uploads/2011/08/04-e1312219666872.jpg
  • http://i2.wp.com/theagence.com/wp-content/uploads/2011/08/02.jpg
  • .
  • .
  • .